Show Customers Who Has It in Stock. Right From Your Website.
Upgrade your product pages and dealer locator with live inventory from 4,000+ local shops, big box stores, and online retailers.
Live inventory from the stores buyers already shop
Most brands lose the buyer right here.
They came to your site ready to buy. A typical dealer locator hands them a map of pins and a list of phone numbers, so they leave to go track it down themselves. That means calling multiple stores and checking multiple websites, which makes the purchase harder than it should be.
The same page, rebuilt to actually sell.
A live dealer locator on your own site, styled to your brand, prioritizing your dealers who actually have your product in stock right now. Here's the real one running on Taran Tactical:
And Here's What Your Product Page Should Look Like
Live inventory, pricing, and ratings from thousands of retailers. Local dealers, big box stores, and online. All on your site.
CHARTER ARMS
Pit Bull 9mm
Charter Arms' rimless 9mm revolver: a patented dual-coil extractor runs standard 9mm with no moon clips, holds 5 rounds, and wears a hard, scratch-resistant Blacknitride+ finish with a ported 2.2-inch barrel.
Where to Buy
47 results
From your website to their hands.
Your ads already bring shoppers to your website. We walk them the rest of the way to a sale, in a store or online.
They land on your page
A shopper sees your ad or searches for your product, then lands on the product page you already run.
They see who has it nearby
Your page shows which stores have it in stock right now, nearby and online, with the distance and store ratings.
They go see it and buy it
They drive to the closest store to see it in person and pick it up, or they buy it online. Either way, you made the sale.
Gun Made connects our customers directly with the shops that carry our custom guns, even our UPC-free products that are hard to find anywhere else. And their dashboards show us what's actually selling, so we can adjust our product mix in weeks instead of months. F***ing epic!
Mark Stevens The SyndicateBuilt to move product in the 2A industry
Win the sale wherever your buyers shop
We show what's in stock right now at big-box stores, local gun shops, and online sellers, all in one place. No one else does this. Shoppers find your product fast, so more of them buy instead of giving up.
Every ad dollar ends at a place to buy
You pay to send people to your site, and most hit a dead end and leave. We point them to a store that has your product so they can go see it nearby or buy it online. Your ad budget turns into real sales, not wasted clicks.
Strengthen dealer relationships
Every customer we send to a dealer is one they didn't have to find. When your dealers see that traffic coming from you, they have a reason to keep stocking your products and reorder more often.
You pick who shows up, and protect your pricing
Your locator shows dealers only, and you choose which ones. Point shoppers to dealers who follow your pricing rules (MAP) and keep the discounters off your page. Your brand and your prices stay protected.
See where the demand actually is
See which products people search for, which areas are buying, and which dealers get the most customers from your site. Use it to aim your marketing and tell your reps where to focus.
We promote your products, not just list them
Gun Made is also a media platform. We feature your products in videos and blog posts that reach the 1.5 million people who shop with us every year. That's extra exposure and new buyers you can't reach on your own.
Work with your dealers instead of competing against them and everybody does better. A big chunk of that is customers who'd never bought from us before. Manufacturers and dealers should be partners, not adversaries.
Bill M. Nagel's Gun ShopPremium Feature
See Exactly What's Moving and Where
Your dashboard shows which products get searched, which dealers stock them, where demand is concentrated, and how many customers click through to buy.
Total Impressions
24,847
Total Clicks
3,291
ZIP Codes Reached
1,842
Data from the last 30 days
Product Impressions
See which SKUs get the most views and searches across the network.
Geographic Demand
Discover where your customers are looking by ZIP code.
Click-Through Tracking
Know how many visitors click through to buy at each dealer.
Plus: top products searched, inventory coverage by dealer, MAP compliance monitoring, and more.
Simple, Transparent Pricing
Start free and upgrade when you need advanced features.
Free
Add Buy Now links to your site that send customers to Gun Made
- Buy Now links to Gun Made search pages
- Live inventory from verified dealers
- Drive traffic to your retail partners
- MAP pricing enforcement
- Custom branding
- Analytics dashboard
- Dedicated widget embed
- Priority support
Premium
Keep customers on your website with embedded widgets
- Everything in Free
- Custom branding & colors
- Analytics dashboard
- MAP pricing enforcement
- Priority support
- Dedicated widget embed
- REST API for custom integrations
- Build your own "where to buy" experience
With IWI, we heard from multiple retailers who closed sales and met new customers just by being listed on Gun Made. It's been an excellent resource for supporting our dealer network.
Keith Finch IWIYour Competitors Are Already Here
Over 20 manufacturers are already connecting their customers to 4,000+ dealers through Gun Made. Book a 30-minute demo and see how it works for your brand.
Are you a dealer? Visit our dealer solutions